Insights | ITA Group

ITA Group Insights take a deep dive in topics surrounding events, incentives and recognition. Learn how to take care of your employees so they will take care of you.

Article / 8 min. read

Designing a Sales Incentive to Handle Current and Future Uncertainty

Channel Marketing / Customer Loyalty

Article / 6 min. read

How to Engage Mobile Employees: Communicate Your Culture

Employee Engagement / Motivation & Leadership

Article / 4 min. read

Live Event Communications Plan: More to Communicate Than Ever Before

Article / 5 min. read

The Impact of the Employee Experience on the Customer Experience (and 5 Areas You Can Start Improving Today)

Employee Engagement / Customer Loyalty

Article / 6 min. read

How to Engage Mobile Employees: Define Your Culture

Employee Engagement / Motivation & Leadership

Article / 4 min. read

The Buzz Around Event Engagement Communications Trends & Strategies

Article / 7 min. read

New Event Technology Our Experts Are Excited About

Article / 4 min. read

43 Event Security Questions You Should Be Asking

Event Trends / Incentive Travel Experiences

Article / 6 min. read

Program Segmentation: Reconsidering Your Ideal Channel Partners

Channel Marketing / Customer Loyalty

Article / 5 min. read

Why Employer Brand Matters

Employee Engagement / Motivation & Leadership

Article / 7 min. read

Rethink & Renew Your Employee Years of Service Award Program

Employee Engagement / Motivation & Leadership

Article / 6 min. read

Virtual Event Sponsorship: The Same (If Not More) Opportunities Available as an In-Person Event

Article / 6 min. read

Engage Employees by Tapping Into the Arts

Employee Engagement / Motivation & Leadership

Research

The Psychological Toll of COVID-19 on the Workforce

Employee Engagement

Infographic

Virtual Event Don’ts: How to Avoid Cringe Moments

Article / 4 min. read

Research Reveals the Psychological Toll of COVID-19 on Employed Workers

Employee Engagement

Article / 3 min. read

Support Your Employees’ Return to the Office

Employee Engagement / Motivation & Leadership

White Paper

Budget Cuts, ROI & Executive Buy-In: The Case for Measuring Incentive Programs

Channel Marketing

Article / 6 min. read

Ongoing Customer Loyalty: Add Customer Appreciation Tactics to Your Strategy

Customer Loyalty / Channel Marketing

Article / 6 min. read

Burning at Both Ends: Employee Burnout Warning Signs (and How to Avoid Them)

Employee Engagement / Motivation & Leadership

Infographic / 5 min. read

30 Unique Ways to Celebrate Employee Wellbeing Month

Employee Engagement / Motivation & Leadership

Article / 6 min. read

Video Conference Fatigue? 5 Ideas to Improve Digital Engagement

Event Trends / Employee Engagement / Motivation & Leadership

Article / 5 min. read

How to Prepare for (And Help Facilitate) Your Channel Partners’ Recovery

Channel Marketing / Customer Loyalty

White Paper

Introduction to Channel Partner Ecosystems

Channel Marketing

Article / 5 min. read

A World on Hold: How (Together) We Can Stop a Social Recession

Employee Engagement / Motivation & Leadership

White Paper

Measuring the Success of Your Virtual Event: 4 Considerations Not to Neglect

Article / 5 min. read

6 Tips to Make Your Virtual Sales Presentation More Engaging

Customer Loyalty

Article / 4 min. read

Our 5 Takeaways from Forrester’s Understanding Ecosystems and the Trifurcating Partner Channel

Channel Marketing / Customer Loyalty

Article / 7 min. read

3 Event Design Principles to Rely on for Your Virtual Event

Article / 5 min. read

Putting MDF to Work in New Ways

Channel Marketing

Article / 6 min. read

Leverage Research Now to Set Yourself Up for Success Post-Covid-19

Channel Marketing / Employee Engagement

Article / 7 min. read

7 Employee Experience Lessons From Dr. Seuss

Employee Engagement

Article / 7 min. read

Refining Event ROI Strategy: Questions to Address Before You Get Started

Article / 6 min. read

Applying the Science of Motivation to Improve Mobile Work

Motivation & Leadership / Employee Engagement

Article / 5 min. read

Awesome Audio: Our Picks for Good Listening

Employee Engagement / Motivation & Leadership

Article / 8 min. read

Leadership Strategies for Mobile Teams

Motivation & Leadership / Employee Engagement

Article / 3 min. read

Channel Partner Ecosystems Measurement & Personalization

Channel Marketing

Article / 5 min. read

Keeping Everyone Productive: Resources and Ideas for Working Parents With Kids at Home

Employee Engagement / Motivation & Leadership

White Paper

The Pitfall of Great Onboarding: Is It Creating Employee Retention Issues?

Employee Engagement

Article / 6 min. read

Managing Your Newly Mobile Workforce

Employee Engagement / Motivation & Leadership

Article / 4 min. read

5 Remote Employee Engagement Secrets That Work

Employee Engagement / Motivation & Leadership

Ebook

World-Class Incentive Travel Inspiration: Redefine Extraordinary

Incentive Travel Experiences

Article / 6 min. read

7 Engagement Strategies to Help Improve Your Call Center Culture

Employee Engagement / Motivation & Leadership

Article / 10 min. read

Live Event Alternatives That Deliver Results

Article / 7 min. read

Tips for Onboarding Your Gen Z Employees

Employee Engagement / Motivation & Leadership

Article / 5 min.

What Is a Channel Partner Ecosystem & How Can It Impact Your Partner Program?

Channel Marketing / Customer Loyalty

Article / 4 min. read

5 Must Ask Post-Event Survey Questions

Article / 5 min. read

Establishing Your Employer Branding Campaign: Dos & Don’ts

Employee Engagement / Motivation & Leadership

Article / 7 min. read

Ensure Your Employer Brand Message Is Consistent & Authentic

Employee Engagement / Motivation & Leadership

Video

Is Your Incentive Travel Team Ready for Anything?

Incentive Travel Experiences

Video

The Secret to Incentive Travel Is Behind the Scenes

Incentive Travel Experiences

Article / 5 min. read

4 Channel Sales Incentives Best Practices You Shouldn’t Overlook

Channel Marketing / Customer Loyalty

Article / 5 min. read

If Your Event Was a Person, Who Would It Be? Taking Control of Your Event’s Brand Reputation

Event Trends / Customer Loyalty

Article / 5 min. read

10 Employee Engagement Best Practices

Employee Engagement / Motivation & Leadership

Article / 5 min. read

4 Ways Strategic Events Are Driving B2B Marketing Strategies

Event Trends / Customer Loyalty

Article / 5 min. read

Beyond Employee Appreciation Day: Tactics For Year-Round Gratitude

Employee Engagement / Motivation & Leadership

Article / 9 min. read

The Hottest Event Keynote Speakers for 2020

Event Trends / Motivation & Leadership

Article / 5 min. read

How to Support Innovation in Long-Standing Incentive Programs

Channel Marketing

Article / 8 min. read

5 Technologies to Improve the Customer Experience

Customer Loyalty

Ebook

How to Build a Resilient Organizational Culture

Employee Engagement / Motivation & Leadership

Article / 5 min. read

Changing HR Technology Trends in 2020

Employee Engagement / Motivation & Leadership

Article / 7 min. read

Getting Started With Contractor Loyalty Programs

Channel Marketing / Customer Loyalty

Article / 4 min. read

Add Pizzazz to Your President’s Club Program

Incentive Travel Experiences / Employee Engagement / Motivation & Leadership

Article / 10 min. read

Event Design: How Do You Surprise Attendees Who Have Seen It All?

Article / 4 min. read

PCMA Convening Leaders 2020: Takeaways & Testimonial

Article / 6 min. read

6 Ways to Change Your Work Culture

Employee Engagement

Article / 6 min. read

A New Year Means New Milestones to Celebrate

Motivation & Leadership / Employee Engagement

Article / 2 min. read

How to Engage and Retain Top Talent by Combating the ‘Reality Slump’

Employee Engagement / Motivation & Leadership

Article / 3 min. read

Get Noticed! Bringing Guerrilla Marketing Ideas to Event Sponsorship

Article / 4 min. read

How a Theme Adds Value to Your Incentive Travel Program

Incentive Travel Experiences / Event Trends

Article / 9 min. read

Switching From Monetary to Non-Monetary Incentives: How and Why to Do It

Channel Marketing / Motivation & Leadership / Customer Loyalty / Employee Engagement / Incentive Travel Experiences

Article / 3 min. read

Design Thinking: Empathy + Agility + Iteration

Channel Marketing / Motivation & Leadership

Article / 6 min. read

Trends Shaping the Future of Employee Experience in 2020

Employee Engagement / Motivation & Leadership

Video / 1 min. watch

Take Your Incentive Travel Program Further

Incentive Travel Experiences

Article / 7 min. read

Event Trends You Need to Know for 2020

Article / 3 min. read

Employee Rewards That Show Authentic Appreciation

Motivation & Leadership / Employee Engagement

Video / 2 min. watch

Increase Incentive Travel Program Effectiveness

Incentive Travel Experiences

Article / 4 min. read

Beyond Channel Program Buzzwords: Differences Among Measurement, Metrics, KPIs & More

Channel Marketing

Article / 6 min. read

5 Event Activation Ideas to Engage Your Audience

Article / 5 min. read

Going Green: Eco-Friendly Ideas for Your Next Event

Article / 6 min. read

Are You Thinking Creatively With Sales Team Contests & Incentives?

Employee Engagement / Motivation & Leadership / Channel Marketing

Article / 9 min. read

Key Takeaways From Gartner ReimagineHR 2019

Employee Engagement / Motivation & Leadership

Article / 5 min. read

Sales Events: Advantages of Bringing Sales Teams Together

Event Trends / Motivation & Leadership / Channel Marketing

Article / 4 min. read

A Roadmap to Prove User Conference Experience ROI

Article / 4 min. read

Key Elements to Support Ongoing Employer Branding Efforts

Employee Engagement

Article / 15 min. read

77 Invaluable Sales Training Resources for 2020

Motivation & Leadership

Article / 4 min.

Alphabet Soup: Acronyms Marketers Can’t Function Without

Channel Marketing / Customer Loyalty

Article / 7 min. read

Your Guide to 2020’s Top Incentive Travel Destinations

Incentive Travel Experiences

Article / 4 min. read

Are Performance Reviews Actually Demotivating Employees?

Employee Engagement / Motivation & Leadership

Article / 4 min. read

How to Motivate a Sales Team to Keep Them Happy & Engaged

Motivation & Leadership / Channel Marketing

Article / 5 min. read

Do’s & Don’ts of Employer Branding as a Recruitment Strategy

Employee Engagement / Motivation & Leadership

Article / 4 min. read

Real-Time Registration Reporting & How It Supports Event ROI

Article / 2 min. read

Gartner ReimagineHR Conference: Sneak Peek at Some Things We’re Excited About

Employee Engagement / Motivation & Leadership

Article / 6 min. read

Old School vs. Modern: Coaching Your Sales Team for Today’s Buyer

Motivation & Leadership / Customer Loyalty

Article / 5 min. read

Keys to Successful Customer Segmentation: CMB Insights

Customer Loyalty

Article / 11 min. read

2020 Event Catering Trends

Webinar

Explore Employee Engagement That Motivates & Retains Team Members

Employee Engagement / Motivation & Leadership

Article / 4 min. read

Why Incentive Travel Continues to Be an Effective Motivator

Incentive Travel Experiences / Employee Engagement / Motivation & Leadership

Article / 10 min. read

Customer Satisfaction vs. Customer Loyalty

Customer Loyalty

Article / 4 min. read

Employee Events: Creating a Space for Connections

Employee Engagement / Motivation & Leadership / Event Trends

Article / 5 min. read

Examples of Great Employer Brands: Get Inspired

Employee Engagement / Motivation & Leadership

Article / 6 min. read

There’s Work to Be Done: Channel Engagement Strategy Is Just the Beginning

Channel Marketing / Customer Loyalty

Article / 7 min. read

Holiday Gift Guide 2019: Top Award Trends This Season

Employee Engagement / Customer Loyalty / Channel Marketing / Motivation & Leadership

Article / 4 min. read

Questions You Need to Ask to Your Event Attendees, Sponsors & Stakeholders

Event Trends / Customer Loyalty

Article / 5 min. read

How to Build an Employer Brand Strategy

Employee Engagement / Motivation & Leadership

Article / 5 min. read

5 Ways to Support Continuous Nurturing Within Channel Engagement

Channel Marketing

Article / 5 min. read

The Evolution of HR: Where It’s Been and Where It’s Going

Employee Engagement

Article / 4 min. read

Holiday Party Planning: A Variety of Spaces Means Multiple Ways to Engage

Article / 5 min. read

Our Story: Employee Engagement Tactics That Drove Hard Results

Employee Engagement

Article / 3 min. read

4 Factors Impacting Your Channel Partner Engagement Levels (And 3 Strategies You Can Use to Improve It)

Channel Marketing

Article / 3 min. read

Advice Clients Would Offer (If Only You Would Ask)

Customer Loyalty

Infographic

How to Demonstrate a Strong ROI for Your Incentive Travel Program

Incentive Travel Experiences

Article / 3 min. read

Why Identity Matters: The Employee Experience Must Address Individuals

Employee Engagement

Article / 12 min. read

5 Ways to Use Partner Data to Optimize Your Channel Marketing

Channel Marketing

Article / 3 min. read

Enhance Your Event ROI & Strategy With Sponsorships