find something...
Region
United States
Australia
Europe
ITA Group. Link to homepage
What We Do
Solutions

We transform how business feels

We inspire, motivate and engage, designing experiences that change the way people connect with brands they work at, work with and buy from.

Explore our solutions
Event Marketing
Event Marketing
Expertise
Event strategy
Event management
Event production
Event content & creative strategy
Event sponsorship
Digital events
Event analytics
Event risk management

Event Marketing

Partner with true experts to craft the right strategy for your event

Design attendee experiences that create ultimate engagement and meet your unique objectives

Learn more
Incentive Travel
Incentive Travel
Expertise
Air management
Communications
Destination management
Event gifting

Incentive Travel

Redefine extraordinary

Create personalized, authentic experiences all over the world inspire peak performance

Learn more
Employee Experience
Employee Experience
Expertise
Employee recognition
Employee engagement platform
Employer branding and communications
Employee and corporate events
Learning and development
Safety culture engagement 
Milestone awards

Employee Experience

Empower employees and deliver results

Connect team members throughout the entire employment journey to improve engagement and business results

Learn more
Channel Partner Solutions
Channel Partner Solutions
Expertise
Channel strategy and consulting
Channel data and partner insights
Channel partner incentive platforms
Channel partner marketing and automation tools
Channel sales claims management

Channel Partner Solutions

Personalized channel partner solutions that drive loyalty, revenue and service

Solve critical objectives and increase engagement, sales, support and customer experience

Learn more
Customer Solutions
Customer Solutions
Expertise
Customer loyalty platform
Customer engagement platform
Customer solutions technology
Breakthrough customer touchpoints

Customer Solutions

Build stronger relationships throughout the customer journey

Deliver higher engagement and increase purchase frequency

Learn more
Incentives
Incentives
Expertise
Sales incentives
Nonsales incentives
Points-based awards programs
Award fulfillment

Incentives

Incentive solutions that drive behavior change

Reinforce positive behaviors among direct sales teams, channel partners and service-based teams

Learn more
Market Research

Market Research

Make critical business decisions with confidence

Research and analytics expertise that delivers insights you can trust

Learn more
Learning & Development

Learning & Development

Elevate performance and engagement with tailored learning and development programs

Enable your people and channel partners with the tools to grow, innovate and excel

Learn more
Learn more about what we do
Our Work
Topic
Event Marketing
Incentive Travel
Employee Experience
Channel Partner Solutions
Customer Solutions
Incentives
Industry
Automotive
Distribution
Financial
Healthcare
Insurance
Manufacturing
Retail
Security
Shipping
Technology
Telecom
Wholesale
View all client stories
What's New
A global software brand hosts an immersive event experience
Corporate event series culminates in a star-powered private concert
Employee recognition supports remote worker well-being
Sponsorships elevate incentive trip experience
Insights
Topic
Event Marketing
Incentive Travel
Employee Experience
Channel Partner Engagement
Customer Engagement
Incentives
Content Type
Articles
Ebooks & Guides
White Papers & Research
Tools & Infographics
Podcasts
Videos & Webinars
Collections & Magazines
View all Insights
What's New
15 flexible ideas for inclusive workplace wellness
3 signs it’s time to re-evaluate your dealer incentive program
What’s new in event planning and incentive travel: June/July 2025 issue
10 ways to promote core values in the workplace

On-demand webinar

Love your people podcast: Building a values-based company culture

Tune into our latest podcast to hear about how Crystal Hanlon’s 30+ year tenure at The Home Depot has shaped her views on culture development and employee engagement–especially for their thousands of retail workers.

Watch now
About Us
About us
Careers and Culture
Serving Our Community
Global Capabilities
News
Learn more about us

News

We're a Great Place to Work

ITA Group, Inc. is happy to announce ITA Group, CMB, Hartmann Studios and NKD have all earned 2024 Great Place to Work certifications.

See why we're a great place to work
Contact
Search Our Site...
HomeWhat We DoCustomer SolutionsCustomer engagement platform

Foster stronger relationships with a customer engagement platform

Engage customers using personalized communications, experiences, events and awards on a customizable platform.

Our platform enables brands and partners to jointly nurture strong customer relationships. A mix of digital and tangible surprise-and-delight touchpoints shows your appreciation, and drives brand loyalty and affinity.

Customer Solutions
  • Customer Solutions
    • Customer loyalty platform
    • Customer engagement platform
    • Customer solutions technology
    • Breakthrough customer touchpoints
  • Customer Solutions Stories
  • Customer Solutions Insights
Request a demo

Nurture customer relationships through a customizable engagement platform

Let's Talk

A customized platform to achieve your customer needs and goals

Seamlessly integrate with your CRM or use the platform to collect first- and zero-party customer data, helping you design personalized touchpoints—digital and beyond.  

When you orchestrate memorable touchpoints that positively reinforce customer behaviors, habits, perceptions and commitment, you’ll increase customer value, the likelihood of next purchase and retention. See what we mean:

Coordinated customer touchpoints with your brand and intermediaries

Strengthened customer relationships and improved retention

Increased customer advocacy and greater brand affinity

First- and zero-party data collection

Personalized touchpoints

Direct engagement with customers who buy through an intermediary

Enhanced brand equity metrics

Inform program design with actionable data

A better customer understanding starts with brand studies, trade-off techniques, co-creation and customer journey mapping, leading to segmentation based on tiers and audience types.

  • Monitor ongoing customer satisfaction
  • Deliver touchpoints that meet customers’ changing needs and/or your changing objectives
  • Automatically trigger touchpoints based on behaviors and other data triggers
  • Manually align touchpoints between your brand and intermediaries for quick market response
See How We Do It

Capture first- and zero-party data to fuel personalized customer interactions

Brands can use incentives and engagement activities through our engagement platform to drive actions between purchases, increase customer retention and create brand advocates.

First-party data

Gathered from user interactions like purchase history, clicks, demographics and social data.

Zero-party data

Shared with a brand based on customer preference (e.g. how they want to be addressed, how they like to buy, their favorite sports team, etc.).

Integrate with existing systems

Our engagement platform integrates with any source system like your enterprise data, marketing automation or customer database infrastructure to ensure the right touchpoint delivers at the right time. The platform can also house all customer data and prompt digital communications and other touchpoints.

Nurture authentic relationships

Digital and tangible communication and rewards educate customers, welcome them to your brand and show them ongoing appreciation. Each customer receives a unified message from your brand and your partners through the engagement platform.

  • Program brand and theming ties back to in-market strategies and corporate objectives
  • Creative concepting and storytelling brought to life in UX, design, content, websites, microsites and landing pages
  • Digital, text and print communications based on audience
  • In-house print center, collation and warehousing

Sustain customer engagement with awards

Use the engagement platform for ongoing management of communications and award touchpoints. From big customer concerts to small surprise-and-delight gifting, the options are endless.

Learn More

Track customer engagement in real time

Watch customer engagement increase after every surprise touchpoint and get a better understanding of the program’s measurable impact. Not to mention, all intel is available in a user-friendly dashboard for on-demand reporting and analytics.

Get an overview of the platform with this quick video

Watch now
  • What We Do
  • Event Marketing
  • Incentive Travel
  • Employee Experience
  • Channel Partner Solutions
  • Customer Solutions
  • Incentives
  • Market Research
  • Learning & Development
  • Our Work
  • Insights
  • Event Marketing
  • Incentive Travel
  • Employee Experience
  • Channel Partner Engagement
  • Customer Engagement
  • Incentives
  • About Us
  • Careers and Culture
  • Serving Our Community
  • Global Capabilities
  • News
  • Contact Us
Follow Us Facebook
Instagram
Linked In

© 2025 ITA Group | Privacy Policy