ITA Group | Align and motivate your employees and channel partners

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Three engaged employees discussing their events, incentives and engagement programs

Three engaged employees discussing their events, incentives and engagement programs

The Next Generation of Loyalty Has Arrived

At ITA Group, we create powerful results by transforming global employees, channel partners and customers into all-out advocates of your business. How? By inspiring authentic, lasting emotional connections.

SEE HOW WE DO IT

Emotional Connections Drive Your Business Forward

People are our business. We know their loyalty and advocacy is fueled by their ability to connect with an organization or brand on an emotional level. In today's fiercely competitive business climate, we also know their commitment is critical to your bottom line and future success. That's why every engagement solution we design is crafted to inspire authentic, lasting emotional connections.

See All the Ways We Inspire Emotional Connections

Incentive Travel

Employee Experience

Wholesale Distributor Incentives

Channel Incentives

Sales Incentives

Service Incentives

Awards Experiences

Market Research & Analytics

RECENT INSIGHTS

Article

Who Owns Customer Experience?

Who Owns Customer Experience?

CX means different things to different departments. That’s why leaders must be clear about the target. Instead of trying to find just one owner, you can build your strongest team by bringing together different roles that directly impact the CX.

Article

How to Spot Emerging Leaders in Your Organization

How to Spot Emerging Leaders in Your Organization

To identify future leaders, look for those that can get along with others through respect, positivity, empathy and inspiration. Several ITA Group leaders describe how they identify emerging leaders, and here are the top five answers.

Article

How to Create an Event Marketing Plan

How to Create an Event Marketing Plan

A successful pre-event marketing and communications roll-out involves some careful planning and the right tactics. Always consider these key steps for a successful event marketing plan.

Article

5 Ways to Get Up to Speed with B2B Distributor Marketing

5 Ways to Get Up to Speed with B2B Distributor Marketing

Today, B2B distributor marketing is not all about old-school tactics—though some ring true. Younger generations, native to an omni-channel world, are making larger purchasing decisions, and distributors need to accommodate. But which tactics should you try?