WEST DES MOINES, Iowa (September 16, 2025) – ITA Group, a 100% employee-owned engagement agency was named a winner of the 2025 Economic Impact Award by the Greater Des Moines Partnership. The award recognizes companies that have made significant contributions to the economic vitality of Greater Des Moines through capital investment, job creation and facility expansion.
ITA Group was honored for its multimillion-dollar expansion of its global headquarters in West Des Moines, growing from 90,000 to 152,000 square feet, with an additional 15,000 square feet coming soon. This strategic investment supports the company's 500+ local employee-owners and demonstrates ITA Group's long-term commitment to the Greater Des Moines region.
"At ITA Group, we know when you take care of your people, growth will follow," said Brent Vander Waal, President and CEO of ITA Group. "This expansion reflects our commitment not only to our employee-owners but also to the Des Moines community that has been integral to our story. From our on-site daycare and unique workspaces to outdoor green spaces, every detail of our new headquarters helps our team thrive while contributing to the economic vitality of our region."
The expanded facility incorporates innovative design elements that support ITA Group's purpose of transforming how business feels. As experts in behavior change for over 60 years, ITA Group helps companies create moments of connection that drive growth, increase loyalty and make business feel more human. Through events, incentives, recognition, loyalty, research and learning programs, brands build stronger connections with their employees, channel partners and customers.
Des Moines has been essential to ITA Group's growth story, offering access to a talented workforce, supportive business climate and high quality of life. Annually, 1,000+ global team members arrive in Des Moines for ITA Group’s Shareholder Summit, generating local economic impact while showcasing all that the region offers.
"ITA Group exemplifies the type of forward-thinking, employee-focused company that makes Greater Des Moines a destination for top talent and business investment," said Tiffany Tauscheck, President of Greater Des Moines Partnership. "Their significant headquarters expansion and commitment to their employee-owners demonstrates exactly the kind of economic impact and community leadership we celebrate with this award."
The 2025 Economic Impact Award winners will be recognized at the Greater Des Moines Partnership's Regional Summit on Wednesday, September 17, 2025. This event celebrates companies that have contributed to the region's continued economic growth and development.
About ITA Group
ITA Group helps leading brands around the world take action with confidence, resulting in increased sales, purchases, retention, referrals and alignment. Through events, incentives, recognition, loyalty, research and learning, we’re transforming how business feels for employees, channel partners and customers while helping brands create connections, motivate audiences and drive purposeful change. Learn more at itagroup.com.
About The Greater Des Moines Partnership
The Greater Des Moines Partnership is the economic and community development organization that serves Greater Des Moines (DSM), Iowa. Together with 400 investors and an Affiliate Chamber of Commerce network of more than 7,200 regional business members, The Partnership drives economic growth and talent development to advance the quality of life in DSM with one voice, one mission and as one region. Through innovation, strategic planning and global collaboration, The Partnership grows opportunity, helps create jobs and promotes DSM as the best place to build a business, a career and a future. Learn more at dsmpartnership.com.