ITA Group’s AI-Powered Channel Sales Claims Product Wins Creative Technology Solution of the Year

ITA Group, a leading provider of Channel Incentive Management (CIM) solutions, is proud to announce that its revolutionary AI-powered channel sales claims product was recently named Creative Technology Solution of the Year by the Technology Association of Iowa (TAI).

ita group team members accept Prometheus Award

Des Moines, IA – Selected by a panel of experts, TAI’s 2023 Prometheus Awards honor the year’s most remarkable achievements throughout Iowa’s tech industry. ITA Group's innovative solution not only automates claims processing but also uses machine learning to detect and prevent overpayments and fraud attempts. This advanced capability empowers clients to customize their claim approval workflows, maximizing efficiency and minimizing risk.

"This award is yet another example of why ITA Group continues to be an industry leader by investing in innovation and providing game-changing solutions for their clients,” said Brian Waller, president of the Technology Association of Iowa.

The Creative Technology Solution of the Year recognition underscores ITA Group's exceptional ingenuity in developing solutions for enterprise needs. ITA Group’s claims product, a cutting-edge tool that enables manufacturers to collect product and sales data, has transformed the traditional claims processing landscape. By harnessing the power of artificial intelligence (AI) and machine learning, ITA Group has automated claims processing, eliminating the need for manual entry and human intervention. This solution has significantly reduced the administrative burden for businesses while lowering costs. Additionally, ITA Group's cloud-based solution has greatly enhanced the overall partner experience for its clients.

"We've simplified the process, saving participants 5–10 minutes per claim," said Chris Grunwald, manager, product management at ITA Group. "Now, they can effortlessly upload a receipt or invoice, saving hours of work for top performers.”

With its AI-powered claims product, ITA Group has firmly established itself as a pioneer in the CIM industry. The recognition comes on the heels of ITA Group being named a Strong Performer in Channel Incentive Management (CIM) by Forrester, earning the highest possible scores in the Customer & Partner Types, Non-Monetary & Micro Incentives, and Security & Privacy criteria.

For more information about ITA Group and its award-winning solutions, please visit Channel Partner Solutions and Channel Sales Claims Management.



About ITA Group

ITA Group helps leading brands around the world take action with confidence, resulting in increased sales, purchases, retention, referrals and alignment. Through events, incentives, recognition, loyalty, research and learning, we’re transforming how business feels for employees, channel partners and customers while helping brands create connections, motivate audiences and drive purposeful change.

About Technology Association of Iowa

TAI is a statewide, member-based organization uniting Iowa’s technology community by connecting leaders, developing talent, driving public policy, and fostering diversity and inclusion.