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Why Wouldn’t You Measure the ROI of Your Incentive Travel Program?

Anna Boggs

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Anna Boggs

Anna graduated from Purdue and has 12 years of experience in the industry. Six of those years have been with ITA Group split between Event Operations and the last three as an analyst on the Analytics and Decisions Support team. Using data as a way to see trends and check the pulse of specific programs and organizations is what makes her tick. Her operational background gives her unique insight into identifying key metrics for different types of programs, understanding the participant and seeing the full cycle of engagement programs. She’s passionate about creating new things—currently making pasta from scratch and upcycling the Goodwill pile into new clothes for her 1.5-year-old daughter are top of the list.

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