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Through events, incentives, recognition, loyalty, research and learning, ITA Group transforms how business feels for employees, channel partners and customers while helping brands create connections, motivate audiences and drive purposeful change.

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HomeWhat We DoEmployee ExperienceRecognition

Employee recognition  

Daily recognition habits for a thriving culture

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Employee Experience
  • Employee Experience
    • Recognition
    • Rewards
    • Platform
    • Surveys
    • Learning
    • Celebrations
    • Service awards
    • Safety culture engagement
    • Employee Experience FAQs
  • Employee Experience Stories
  • Employee Experience Insights
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A true culture of recognition is when it’s easy to send in-the-moment appreciation. No matter where your people work or what jobs they do, turn moments of appreciation into meaningful reasons team members stay and grow. Because feeling “seen” isn’t just a feeling, it’s a valued employer offering that resonates across generations.

Recommended by the industry’s best

G2 Best Relationship winner
G2 Mid-Market Leader
G2 Easiest to do business with
G2 Easiest to use
Capterra short list
GetApp Leader
Software Advice Front Runners

Recognition made share–worthy  

Recognition is interactive, intuitive and easy on the Cooleaf platform, made for employees and managers who’d say “thank you” more if it took only a minute to send. With Cooleaf’s AI recognition assistance, it’s even easier for team members to send meaningful recognitions.

 

Explore the platform

Core values 

Value-based recognition gives core values new life by tying them to daily behaviours. Serving Others? Problem Solving? It’s a “see something, celebrate someone” culture of recognition that supports your corporate strategy. 

  • Core value awards and incentives (custom and set monetary amounts, and non-monetary gifts)

Manager access and approvals 

When managers easily access their metrics dashboard, they better interact with and motivate their team (like messaging a team member who received multiple recognitions in the past week!). Think: quick access to team budgets, analytics and performance levels. 

  • Segmented manager budgets 
  • Manager dashboards and team reporting insights 
  • Manager weekly digest 
  • Manager approvals 
  • Nudges

Recognition types 

How you send recognition matters as much as what’s said within it. Flexibility in recognition type allows employees and managers to personalise the experience. Recognition is supported with optional AI assistance. 

  • Manager to team and peer-to-peer recognition (monetary and non-monetary) 
  • Manager-only 
  • Team-based 
  • Nomination-based 
  • Cross-border/international recognition 
  • Life events (marriage, new baby, promotion) 
  • Birthday awards 
  • Years of service 
  • On-the-spot/printable

Mobile app 

Not at a desk? No problem. With real-time smartphone access to platform events, challenges, surveys and recognition, employees stay connected anywhere, anytime, providing a more inclusive experience. Right in their flow of work.  

  • Instant recognition  
  • Online rewards storefront

Team connections 

Creating a sense of community (regardless of how dispersed teams are) is a common top priority. Imagine transforming kudos at your monthly department meeting into daily interactions that happen organically. 

  • Social feed 
  • Milestone timelines (birthdays, anniversaries and more) 
  • Recognition posts (videos, images, GIFs, likes, comments)

Employee rewards

Online rewards storefront

Online rewards storefront  

A diverse reward selection = more motivated employees. Our awards team selects rewards that resonate with your employees’ unique preferences. From their tenure and location to their preferred style of working, we create equitable, culturally relevant reward experiences. 

  • 8,000+ reward options 
  • Locally sourced based on global location 
  • Merchandise, gift cards, experiences and symbolic items, including company-branded items, pins and plaques  
Explore employee rewards options
Service awards

Service awards 

Automated years of service awards make sure you never miss celebrating a career milestone. Beyond a simple thank you-note, let employees choose their personalised reward. 

  • Merchandise, gift cards, experiences and symbolic items, including company-branded items, pins and plaques 
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Client success stories

Imagine your success story 

87% recall and retention rate after participants retested their understanding with online quizzes three months later.
Read the story

No one plans to get injured, but accidents do happen. These injuries can have a ripple effect on team members, their families, the team culture, the business and customers. Our client needed managers who understood the key role they play in injury recovery, and how to do it in an empathetic and caring way.

Read the story
98% expressed commitment to leading and keeping their team and colleagues on track
Read the story

Australia Post needed to harness the power of their core values, connect front-line team members to their strategy and give front-line leaders skills to empower their teams, leveraging the pride and care Australia Post team members feel for their job to deliver “customer-obsessed” service every day.

Read the story
17.6M savings of AUD
Read the story

With an ambitious new leadership team in place and an exciting strategy for growth, Woolworths Group Supply Chain knew they needed to do something to engage their 7,000 employees. They wanted each employee to feel accountable for creating a culture that would deliver the type of experiences for customers that meant Woolworths would always be their first choice.

Read the story

Your single-source partner for employee recognition and rewards

HR leaders are told that software alone is the key to higher employee engagement. But without the right strategy and ongoing support, even the best tech falls flat.  

Unlike other SaaS providers, we don’t just drop off technology and send you on your way.  You’re never locked in to set functionality. We scale and grow with your organisation as needs change. Because true employee engagement requires more than automation.

Consultative support and programme strategy 

Our in-house employee engagement experts create a custom programme design and provide ongoing support to ensure your culture and employee engagement improvements scale as your business grows.  

  • Primary research 
  • Behavioural science expertise 
  • Segmentation strategy 
  • Ongoing recommendations
Dedicated team

Recognition isn’t just software – it’s a culture strategy. With our full-service approach, our dedicated success team ensures long-term programme adoption and measurable impact.  

  • Onboarding 
  • Day-to-day operations 
  • Programme execution 
  • Training 
  • Ongoing optimisation
Employer branding and communications 

We use a segmented, cross-media approach to reach employees where they already work, whether deskless, remote or in-person. Regardless of role, we capture their attention and connect them to your messages via the platform and mobile app. 

  • Content development 
  • Creative strategy 
  • Audience segmentation 
  • Tailored communication campaigns 
  • UX/UI design and web development
Analytics 

In-house analysts deliver insights to optimise and prove your programme impact using metrics like talent retention, eNPS, customer satisfaction and organisational performance. 

  • Research, analysis and insights 
  • A/B testing 
  • Assessment and predictive modelling 
  • Segmentation, goal setting and forecasting 
  • Programme improvement recommendations
Learn more

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See how our platform and strategy work together to elevate employee experiences.

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