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What We Do
Solutions

We transform how business feels

We inspire, motivate and engage, designing experiences that change the way people connect with brands they work at, work with and buy from.

Explore our solutions
Incentives
Incentives
Expertise
Sales incentives
Channel partner incentive programs
Channel loyalty programmes
Channel brand standards
Nonsales incentive programs
Motivational awards
Channel partner marketing and automation

Incentives

Incentive solutions that drive behavior change

Reinforce positive behaviors among direct sales teams, channel partners and service-based teams

Learn more
Event Marketing
Event Marketing
Expertise
Event strategy
Event management
Technical event production
Event sponsorship
Digital events
Event analytics
Event risk management

Event Marketing

Partner with true experts to craft the right strategy for your event

Design attendee experiences that create ultimate engagement and meet your unique objectives

Learn more
Incentive Travel
Incentive Travel
Expertise
Air management
Communications
Destination management
Event gifting

Incentive Travel

Redefine extraordinary

Create personalized, authentic experiences all over the world inspire peak performance

Learn more
Employee Experience
Employee Experience
Expertise
Employee recognition
Employee engagement platform
Employer branding and communications
Employee and corporate events
Learning and development
Milestone awards

Employee Experience

Empower employees and deliver results

Connect team members throughout the entire employment journey to improve engagement and business results

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Customer Solutions
Customer Solutions
Expertise
Customer loyalty platform
Customer engagement platform
Customer solutions technology
Breakthrough customer touchpoints

Customer Solutions

Build stronger relationships throughout the customer journey

Deliver higher engagement and increase purchase frequency

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Market Research

Market Research

Make critical business decisions with confidence

Research and analytics expertise that delivers insights you can trust

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Learning & Development

Learning & Development

Elevate performance and engagement with tailored learning and development programs

Enable your people and channel partners with the tools to grow, innovate and excel

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Learn more about what we do
Our Work
Topic
Event Marketing
Incentive Travel
Employee Experience
Channel Partner Solutions
Customer Solutions
Incentives
Industry
Automotive
Distribution
Financial
Healthcare
Insurance
Manufacturing
Retail
Security
Shipping
Technology
Telecom
Wholesale
What's New
A better partner experience improves contractor loyalty programme
Caring, knowing, doing: Modernising eLearning training
New culture program unites employees to core values and purpose
Evolving customer demands inspire an employee culture transformation
Insights
Topic
Event Marketing
Incentive Travel
Employee Experience
Channel Partner Engagement
Customer Engagement
Incentives
Content Type
Articles
Ebooks & Guides
White Papers & Research
Tools & Infographics
Podcasts
Videos & Webinars
Collections & Magazines
What's New
4 ways to mitigate risk and protect your corporate event budget
What makes a Great Place to Work®
Activating customer loyalty with fast, flexible promotion management
Debunking 5 big myths about machine learning in customer loyalty software

Research

Find out what sales reps really want from sales incentive programs

Research backed insights to optimize manufacturers' programs

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About Us
About us
Global Capabilities

Local expertise, global support

Through events, incentives, recognition, loyalty, research and learning, ITA Group transforms how business feels for employees, channel partners and customers while helping brands create connections, motivate audiences and drive purposeful change.

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HomeWhat We Do

What we do

We inspire, motivate and engage, designing experiences that change the way people connect with brands they work at, work with and buy from. 

See our approach

Explore our solutions

Incentives

Reinforce positive behaviours among channel partners, direct sales and support teams.

Learn More

Event Marketing

Design and execute unique live, virtual or hybrid event experiences seamlessly.

Learn More

Incentive Travel

Transform global travel programs with can’t-do-anywhere-else experiences.

Learn More

Employee Experience

Create a culture of recognition and celebration to attract and keep top talent.

Learn More

Customer Solutions

Foster strong relationships and build brand affinity throughout the customer journey.

Learn More

Market Research

Make critical business decisions with confidence using powerful market insights.

Learn More

Learning & Development

Elevate business performance by developing highly skilled and highly engaged individuals and teams.

Learn More

With great dealership involvement, we accomplished several amazing milestones including strong revenue and profitability growth. ITA Group is an important strategic partner and plays a big role in helping us deliver our important marketing efforts.

VP Marketing and Merchandising

We trust ITA Group, because they provide a “wow” experience for our participants along with effective program operation and budget control while ensuring our attendees' safety.

President, PC Brokerage Services

ITA Group has been a tremendous asset to our incentive programs. They provide timely, professional and cutting-edge service!

Brant Suddath, Sr. Director – Compensation & HR Operations, The Home Depot

ITA Group operates with such integrity. They made that very clear while going through the initial proposal to transition the program. It was that integrity that helped a great deal in making the final decision to move the program.

Project Manager

This is the most confident I have ever felt about a program. Never any worries or concerns as we always knew it would be taken care of to our satisfaction – and it was always above and beyond service. A pleasure to work with this team.

Amber Creech, Executive Assistant, The Home Depot

We appreciate working with people who are really good at what they do and ITA Group is the best.

Dan Keough, CEO, Holmes Murphy and Associates

ITA Group livens up our ideas with their creative promotion approach. They are understanding of our company's restrictions but maintain a flexible approach. Everyone on the team is professional, forward thinkers and can keep up with the fast pace.

Assistant Manager, Service Process

Our proprietary approach to solution design

ITA Group created EPIC Design to craft each client solution uniquely for their brand. The four elements that define EPIC are Empathy, Purpose, Impact and Context. These components put humans at the centre of client’s engagement solutions. When all elements work together, the business, brand and audience impact is sustainable. 

epic design logo

Empathy

Creates understanding around the client’s brand and program participants. Knowing what matters to your audience and what challenges they face sets the foundation for behaviour-focused program design.

Purpose

Ensures the solution amplifies the client’s brand purpose. All programs have signature, branded experiences that no other similar programs in the client’s industry could replicate.

Impact

Is the desired business outcome(s) identified by the client. Without this element, programs are simply creative; with it, they’re effective and deliver long-term impact.

Context

Analyses how participants experience a client’s brand to give the program special meaning. It helps create unique and memorable program experiences.

Our phased approach to EPIC Design

Phase 1: Discovery

Gain a comprehensive understanding of the entire solution to be designed

Phase 2: Effectiveness

Create a functional and effective solution that addresses business objectives, audiences and brand

Phase 3: Breakthroughs

Ideate and execute on client-branded experiences that will breakthrough audience attention with impactful storytelling

 

A full suite of engagement capabilities 

We’re hard-wired for purposeful change using research and strategy to solve your unique business challenges. Our experts work across trades and time zones to bring fresh ideas and meaningful recommendations.

Together, we understand your vision and objectives up front; uncover and analyse intel; design the solution strategy; and determine measures of success. For every solution, we develop unique audience journeys to map exactly how we want attendees to engage with your message before, during and after programs to drive desired behaviours and performance. 

With a full suite of interconnected capabilities, we design comprehensive solutions that create the biggest impact for your business, audiences and bottom line.

 

Communications
  • Strategic development direction
  • Communications campaigns
  • Audience segmentation
  • Signage planning
  • Attendee registration and personalised agenda building
  • Brand development
  • Copywriting
  • Design
  • Marketing automation
  • Video direction, production and editing
examples of incentive communications on desktop
Technology
  • Platform consolidation
  • UX design
  • Reporting
  • Mobile app development and management
  • LMS integrations and video portals
  • Event registration
  • Online booking
  • Gamification
  • Live webcasting and streaming
  • Polling, chat and Q&A 
  • Augmented and virtual reality
incentive program technology platform on iphone
Event management and production
  • Spatial, stage, tradeshow and environmental design
  • Strategic activations
  • Management of all types of events
  • On-site management and staffing
  • Registration, transport and housing 
  • Photography
  • Talent procurement
  • Content mapping, scriptwriting, speaker coaching
  • Security and risk management
Event Management & Production
Awards
  • In-region delivery
  • Thousands of culturally relevant, curated awards 
  • Name-brand and branded merchandise 
  • Travel and award experiences 
  • Charitable giving 
  • Event gifting
  • Event tickets (concerts, sports events and more) 
  • Prepaid cards and cash
  • Recognition trophies, plaques, crystal awards, etc.
on-site gifting experience in Oahu
Participant support
  • Team members located throughout the world and all are employee-owners
  • In-language and in-time zone live support via phone, email or online chat
  • Data reporting on customer service centre activities 
  • Immediate resolution with a centralised system
in-language and in-zone customer support
Data management and visualisation
  • Interactive, embedded dashboards
  • Data architecture and management
  • PCI-DSS and GDPR compliance 
  • Penetration and vulnerability testing 
  • Data backups, disaster recovery and sanitisation
  • Web, software and system development 
interactive, embedded dashboards report real-time data

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Craft unique experiences today 

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  • Employee Experience
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