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We transform how business feels

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Incentive solutions that drive behavior change

Reinforce positive behaviors among direct sales teams, channel partners and service-based teams

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Partner with true experts to craft the right strategy for your event

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Targeted dealer incentive programme activates sales reps and boosts performance
A better partner experience improves contractor loyalty programme
Caring, knowing, doing: Modernising eLearning training
New culture program unites employees to core values and purpose
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Designing brand event experiences that engage multiple senses 
7 signs it’s time to outsource your channel incentive programme
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Find out what sales reps really want from sales incentive programs

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Through events, incentives, recognition, loyalty, research and learning, ITA Group transforms how business feels for employees, channel partners and customers while helping brands create connections, motivate audiences and drive purposeful change.

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HomeWhat We DoEmployee ExperienceSafety culture engagement

Safety culture engagement 

Engaging with physical and psychological safety at work

Let's talk See our capabilities
Employee Experience
  • Employee Experience
    • Recognition
    • Rewards
    • Platform
    • Surveys
    • Learning
    • Celebrations
    • Service awards
    • Safety culture engagement
    • Employee Experience FAQs
  • Employee Experience Stories
  • Employee Experience Insights
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Reinforcing a safety culture through behaviour-based training and recognition embeds physical and psychological safety for more resilient teams.


When safety becomes a daily habit, employees can focus on performance and collaboration. Proactive safety engagement earns buy-in from leaders to managers to employees, and it’s a measurable competitive advantage.


Empower, protect and engage, safely

Creating safe environments goes beyond basic compliance activity.  To build trust, drive accountability and celebrate safe behaviours, developing a safety culture connects team members to your brand's purpose and each other. When done correctly, safety becomes second nature.

Behaviour-based safety strategies 

Instill confidence and trust in team members. Create an environment where employees feel safe to speak up about workplace safety. Connected employee engagement programmes like learning and development, recognition and rewards, and incentives encourage teams to prioritise physical and psychological safety. Whether team members are deskless, remote or in-person, promote safety engagement through peer recognition.  

Accessible engagement platform 

Our easy-to-access engagement platform, available via mobile and desktop, reinforces safety habits through recognition, notifies team members through push notifications and encourages team connections. Help employees embody a safety culture by turning complicated safety information into memorable engagement initiatives. Online challenges and surveys give team members quick, fun opportunities to learn. 

See the platform

Leadership buy-in tools 

Transform managers from safety enforcers into safety champions by building their confidence with the right tools. This mindset shift directly impacts employee adoption and participation. 

Manager reporting dashboard 

Personalized manager dashboards track and measure team performance, spotting incidents and behaviors early, like recordable incident rate, time lost and safety performance. The dashboard’s simplified view updates in near real-time to remove admin burden.

Personalised safety trainings 

Build a compelling brand and narrative around the why, what and how of safety that engages participants emotionally and rationally. Employees and leaders receive toolkits for daily reference, plus eLearning and digital activations that drive ongoing learning. The end goal? More frequent, empathetic safety conversations that both audiences feel comfortable starting. 

  • Safety guides 
  • Effective conversation frameworks 
  • Company well-being diagnostics

ROI measurement 

Real-time insights save decision-makers from investing in the wrong areas or spending too much time on program management. But the long-term impact on culture is even greater. 

  • Reduced workers’ compensation 
  • Decreased turnover 
  • Enhanced productivity 
  • Improved operational efficiency 

 “Over 60% of CFOs report that each dollar invested in injury prevention returns $2 or more.”

—U.S. Occupational Safety and Health Administration (OSHA)  

Your single-source partner for employee recognition and rewards

HR leaders are told that software alone is the key to higher employee engagement. But without the right strategy and ongoing support, even the best tech falls flat. 

Unlike other SaaS providers, we don’t just drop off technology and send you on your way.  You’re never locked in to set functionality. We scale and grow with your organisation as needs change. Because true employee engagement requires more than automation. 

Consultative support and programme strategy 

Our in-house employee engagement experts create a custom programme design and provide ongoing support to ensure your culture and employee engagement improvements scale as your business grows.  

  • Primary research 
  • Behavioural science expertise 
  • Segmentation strategy 
  • Ongoing recommendations
Dedicated team 

Recognition isn’t just software – it’s a culture strategy. With our full-service approach, our dedicated success team ensures long-term programme adoption and measurable impact.  

  • Onboarding 
  • Day-to-day operations 
  • Programme execution 
  • Training 
  • Ongoing optimization
Employer branding and communications

We use a segmented, cross-media approach to reach employees where they already work, whether deskless, remote or in-person. Regardless of role, we capture their attention and connect them to your messages via the platform and mobile app. 

  • Content development 
  • Creative strategy 
  • Audience segmentation 
  • Tailored communication campaigns 
  • UX/UI design and web development
Analytics

In-house analysts deliver insights to optimise and prove your programme impact using metrics like talent retention, eNPS, customer satisfaction and organizational performance. 

  • Research, analysis and insights 
  • A/B testing 
  • Assessment and predictive modelling 
  • Segmentation, goal setting and forecasting 
  • Programme improvement recommendations 
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Build a safety culture that engages and evolves

If your safety initiatives don’t perform how you need them to, the answer could be in manager training and tools, technology, a recognition platform or a culture investment.

Ready to embed a safety-first culture? 

Talk to an expert 

 

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