Events

Sales Meetings

Sales Meetings

Sales meetings are a highly effective way to refuel your sales team and focus their efforts on what’s important to your business today. ITA Group event experts pair a great venue with the right production elements to get your sales team motivated. 

From breakout sessions to demos to keynote delivery, we deliver a high-impact, interactive event design. That includes plenty of spaces to relax, compare notes and catch up with company leaders. And our dynamic networking events are the best in the business. Your sales team makes valuable memories connecting with your brand and each other. 

We even have a great mobile app for events like this. You and your attendees will love its features and functions: Chat groups, personal agendas, crowdsourcing, navigation, detailed information on local restaurants/attractions/nightlife, and instant surveys. 

With 50 years in the meeting business, our best practices lead to your best event. And that means valuable sales momentum. 

Read more about how ITA Group approaches sales meetings.

Our Approach

First, we become students of your business. It’s not about us, our services, our products. It’s about fit. Do our two companies make sense together? Where are you going as an organization and how can ITA Group help you get there? 

Next, we take things apart to put them back together. Our goal is not to find problems where there aren't any. ITA Group takes a deep dive into your past – asking some tough, but honest questions – to understand what's worked, what hasn't and why. 

Then we leverage our 50+ years of industry knowledge to design a strategy that solves your business issue, fits your culture, and aligns with your corporate goals. Together, we’ll also define clear, measurable program metrics around that strategy.

  • A measurable strategy based on your purpose and our best practices 
  • Maximum brand exposure
  • The negotiating power to secure top venues and program elements within budget
  • The necessary security to protect the integrity of your product/company

By now, we’ve studied your company enough to operate as an extension of your brand. So we can deliver a solution seamlessly. Every solution comes to life with these key parts: 

  • Flawless and friendly onsite execution by seasoned, certified event experts
  • Attention-grabbing, informative marketing and press materials, social media strategy
  • In house air team – high touch customer service
  • Clever and cost-effective amenities and branded giveaways 
  • Robust, proprietary technology for registration/onsite registration, attendee management, attendee/session tracking, reporting

Other things you might value… relevant reporting, exemplary customer service and complete financial transparency. 

Measurement. It’s probably the single most valuable step. Did this whole thing work? Clients need and deserve more than just our word. So ITA Group holds our programs up to the metrics we defined together in the beginning. Did we do what we said we would? We’re an employee-owned company, so like you, we have a lot riding on this.

  • Complete financial transparency, no hidden fees
  • The only performance guarantee in the industry

National Conferences

National Conferences

Bringing your employees together—from every corner of the country—to learn and interact is no easy task. Unless you have the right partner. ITA Group is rising to the top of the industry when it comes to national conferences. Our event team guides, shapes and stretches your thinking until we all land in one place—epic results. 

We use proven experience strategy to combine high-impact venues, top speakers and entertainers, and interactive design to create the ultimate national event. Your people are engaged the minute they register—experiencing the power behind your brand. 

We can set up special hands-on workshops, breakout sessions and demos for small-group interaction and more focused learning. That way, you put relevant information in the right hands. And high-energy networking events allow your people to relax a little, share information and create great memories. 

We even have a great mobile app for events like this. You and your attendees will love its features and functions: Chat groups, personal agendas, crowdsourcing, navigation, detailed information on local restaurants/attractions/nightlife, and instant surveys. 

A national conference by ITA Group can align your employees with your company’s focus and future. 

Read more about how ITA Group approaches national conferences.

Our Approach

First, we become students of your business. It’s not about us, our services, our products. It’s about fit. Do our two companies make sense together? Where are you going as an organization and how can ITA Group help you get there? 

Next, we take things apart to put them back together. Our goal is not to find problems where there aren't any. ITA Group takes a deep dive into your past – asking some tough, but honest questions – to understand what's worked, what hasn't and why. 

Then we leverage our 50+ years of industry knowledge to design a strategy that solves your business issue, fits your culture, and aligns with your corporate goals. Together, we’ll also define clear, measurable program metrics around that strategy.

  • A measurable strategy based on your purpose and our best practices 
  • Maximum brand exposure
  • The negotiating power to secure top venues and program elements within budget
  • The necessary security to protect the integrity of your product/company

By now, we’ve studied your company enough to operate as an extension of your brand. So we can deliver a solution seamlessly. Every solution comes to life with these key parts: 

  • Flawless and friendly onsite execution by seasoned, certified event experts
  • Attention-grabbing, informative marketing and press materials, social media strategy
  • In house air team – high touch customer service
  • Clever and cost-effective amenities and branded giveaways 
  • Robust, proprietary technology for registration/onsite registration, attendee management, attendee/session tracking, reporting

Other things you might value… relevant reporting, exemplary customer service and complete financial transparency. 

Measurement. It’s probably the single most valuable step. Did this whole thing work? Clients need and deserve more than just our word. So ITA Group holds our programs up to the metrics we defined together in the beginning. Did we do what we said we would? We’re an employee-owned company, so like you, we have a lot riding on this.

  • Complete financial transparency, no hidden fees
  • The only performance guarantee in the industry

User Conferences

User Conferences

Big events call for big thinkers. Real idea people who can put proven methods to work showcasing your products and brand to thousands of people at one time. ITA Group’s event team gets it. They know experience strategy. 

Our experts design, operate and market high-impact, highly creative user conferences. We push the limits of what’s possible.

Maximum engagement and huge reaction is what it’s all about. Top venues. The most sought-after speakers—in or out of your industry. Big-name entertainment. The perfect floor design for hands-on learning labs and demos, as well as space to lounge, interact and get connected. 

When it comes to content, our team can help lock down details and keep things meaningful for your attendees. A call for papers for session content. Speaker management. Crowdsourcing. Targeted tracks for various attendee demographics—C-level, developers, and so on. 

Technology enhancements include on-demand printing for registration, lead retrieval for exhibitors, sessions scanning for breakouts, and social media feed posting. We even have a great mobile app, so attendees can personalize their conference experience.

Read more about how ITA Group approaches user conferences.

Our Approach

First, we become students of your business. It’s not about us, our services, our products. It’s about fit. Do our two companies make sense together? Where are you going as an organization and how can ITA Group help you get there? 

Next, we take things apart to put them back together. Our goal is not to find problems where there aren't any. ITA Group takes a deep dive into your past – asking some tough, but honest questions – to understand what's worked, what hasn't and why. 

Then we leverage our 50+ years of industry knowledge to design a strategy that solves your business issue, fits your culture, and aligns with your corporate goals. Together, we’ll also define clear, measurable program metrics around that strategy.

  • A measurable strategy based on your purpose and our best practices 
  • Maximum brand exposure
  • The negotiating power to secure top venues and program elements within budget
  • The necessary security to protect the integrity of your product/company

By now, we’ve studied your company enough to operate as an extension of your brand. So we can deliver a solution seamlessly. Every solution comes to life with these key parts: 

  • Flawless and friendly onsite execution by seasoned, certified event experts
  • Attention-grabbing, informative marketing and press materials, social media strategy
  • In house air team – high touch customer service
  • Clever and cost-effective amenities and branded giveaways 
  • Robust, proprietary technology for registration/onsite registration, attendee management, attendee/session tracking, reporting

Other things you might value… relevant reporting, exemplary customer service and complete financial transparency. 

Measurement. It’s probably the single most valuable step. Did this whole thing work? Clients need and deserve more than just our word. So ITA Group holds our programs up to the metrics we defined together in the beginning. Did we do what we said we would? We’re an employee-owned company, so like you, we have a lot riding on this.

  • Complete financial transparency, no hidden fees
  • The only performance guarantee in the industry

Expos

Expos

Expos put the people who know your company best—your employees and channel partners—in an exciting, interactive venue to let them talk shop. They connect with your products, services and each other through targeted hands-on workshops, educational demos, and high-energy networking events.  

ITA Group will put proven experience strategy behind your event. We make sure your employees and channel partners walk away with great product knowledge, real selling tactics, incredible sales momentum, and lasting memories. 

We even have a great mobile app for events like this. You and your attendees will love its features and functions: Chat groups, personal agendas, crowdsourcing, navigation, detailed information on local restaurants/attractions/nightlife, and instant surveys.

ITA Group leads the industry in creating and operating expos that put your brand top-of-mind for hundreds, even thousands, of people. That means big reach for your brand and big changes in your bottom line.

Read more about how ITA Group approaches expos.

Our Approach

First, we become students of your business. It’s not about us, our services, our products. It’s about fit. Do our two companies make sense together? Where are you going as an organization and how can ITA Group help you get there? 

Next, we take things apart to put them back together. Our goal is not to find problems where there aren't any. ITA Group takes a deep dive into your past – asking some tough, but honest questions – to understand what's worked, what hasn't and why. 

Then we leverage our 50+ years of industry knowledge to design a strategy that solves your business issue, fits your culture, and aligns with your corporate goals. Together, we’ll also define clear, measurable program metrics around that strategy.

  • A measurable strategy based on your purpose and our best practices 
  • Maximum brand exposure
  • The negotiating power to secure top venues and program elements within budget
  • The necessary security to protect the integrity of your product/company

By now, we’ve studied your company enough to operate as an extension of your brand. So we can deliver a solution seamlessly. Every solution comes to life with these key parts: 

  • Flawless and friendly onsite execution by seasoned, certified event experts
  • Attention-grabbing, informative marketing and press materials, social media strategy
  • In house air team – high touch customer service
  • Clever and cost-effective amenities and branded giveaways 
  • Robust, proprietary technology for registration/onsite registration, attendee management, attendee/session tracking, reporting

Other things you might value… relevant reporting, exemplary customer service and complete financial transparency. 

Measurement. It’s probably the single most valuable step. Did this whole thing work? Clients need and deserve more than just our word. So ITA Group holds our programs up to the metrics we defined together in the beginning. Did we do what we said we would? We’re an employee-owned company, so like you, we have a lot riding on this.

  • Complete financial transparency, no hidden fees
  • The only performance guarantee in the industry

Product Launches

Product Launches

Long days and significant dollars have resulted in a product your organization is really proud of. When you’re ready to tell the world, talk to event leader ITA Group. We are experts in big thinking and big results. 

We create high-impact, highly interactive launches that bring your employees, partners, even consumers, together around your product. They learn features, benefits and market positioning for your new product in an unforgettable setting.

We have a great mobile app for events like this too. You and your attendees will love its features and functions: Chat groups, personal agendas, crowdsourcing, navigation, detailed information on local restaurants/attractions/nightlife, and instant surveys. 

ITA Group promises the right environment for maximum engagement. Thousands of attendees will connect with your brand, your experts, and each other. And that helps you connect with a better bottom line.

Read more about how ITA Group approaches product launches.

Our Approach

First, we become students of your business. It’s not about us, our services, our products. It’s about fit. Do our two companies make sense together? Where are you going as an organization and how can ITA Group help you get there? 

Next, we take things apart to put them back together. Our goal is not to find problems where there aren't any. ITA Group takes a deep dive into your past – asking some tough, but honest questions – to understand what's worked, what hasn't and why. 

Then we leverage our 50+ years of industry knowledge to design a strategy that solves your business issue, fits your culture, and aligns with your corporate goals. Together, we’ll also define clear, measurable program metrics around that strategy.

  • A measurable strategy based on your purpose and our best practices 
  • Maximum brand exposure
  • The negotiating power to secure top venues and program elements within budget
  • The necessary security to protect the integrity of your product/company

By now, we’ve studied your company enough to operate as an extension of your brand. So we can deliver a solution seamlessly. Every solution comes to life with these key parts: 

  • Flawless and friendly onsite execution by seasoned, certified event experts
  • Attention-grabbing, informative marketing and press materials, social media strategy
  • In house air team – high touch customer service
  • Clever and cost-effective amenities and branded giveaways 
  • Robust, proprietary technology for registration/onsite registration, attendee management, attendee/session tracking, reporting

Other things you might value… relevant reporting, exemplary customer service and complete financial transparency. 

Measurement. It’s probably the single most valuable step. Did this whole thing work? Clients need and deserve more than just our word. So ITA Group holds our programs up to the metrics we defined together in the beginning. Did we do what we said we would? We’re an employee-owned company, so like you, we have a lot riding on this.

  • Complete financial transparency, no hidden fees
  • The only performance guarantee in the industry

Press Events

Press Events

Organized press events create a powerful buzz around your new product, business venture or special announcement. Put the right information in their hands in an exciting way, and the media will tell your story with exceptional reach. 

ITA Group brings key media players, bloggers and analysts to a fantastic venue where they can see and experience your company’s latest product or news. And we make sure they have plenty of access to product experts and company leaders. That kind of exposure gets them talking and gets you an impressive ROI.

Read more about how ITA Group approaches press events.

Our Approach

First, we become students of your business. It’s not about us, our services, our products. It’s about fit. Do our two companies make sense together? Where are you going as an organization and how can ITA Group help you get there? 

Next, we take things apart to put them back together. Our goal is not to find problems where there aren't any. ITA Group takes a deep dive into your past – asking some tough, but honest questions – to understand what's worked, what hasn't and why. 

Then we leverage our 50+ years of industry knowledge to design a strategy that solves your business issue, fits your culture, and aligns with your corporate goals. Together, we’ll also define clear, measurable program metrics around that strategy.

  • A measurable strategy based on your purpose and our best practices 
  • Maximum brand exposure
  • The negotiating power to secure top venues and program elements within budget
  • The necessary security to protect the integrity of your product/company

By now, we’ve studied your company enough to operate as an extension of your brand. So we can deliver a solution seamlessly. Every solution comes to life with these key parts: 

  • Flawless and friendly onsite execution by seasoned, certified event experts
  • Attention-grabbing, informative marketing and press materials, social media strategy
  • In house air team – high touch customer service
  • Clever and cost-effective amenities and branded giveaways 
  • Robust, proprietary technology for registration/onsite registration, attendee management, attendee/session tracking, reporting

Other things you might value… relevant reporting, exemplary customer service and complete financial transparency. 

Measurement. It’s probably the single most valuable step. Did this whole thing work? Clients need and deserve more than just our word. So ITA Group holds our programs up to the metrics we defined together in the beginning. Did we do what we said we would? We’re an employee-owned company, so like you, we have a lot riding on this.

  • Complete financial transparency, no hidden fees
  • The only performance guarantee in the industry