A man. His wife. Two desks. And one dream. That was the humble beginning of ITA Group in 1963. At first, it was about group travel—putting top performers on planes and in hotels. Organizing the logistics of it all. But the vision grew to include large events, sales contests, years of service programs and more.
Our past gave us powerful momentum. Today, more than 500 people across the country make up ITA Group—a leader in events, incentives and recognition programs. Our forward motion is fueled by innovation. We stay focused on what’s next. Big, creative ideas with staying power. Smart strategies based on deep industry research and proven best practices. Program design that makes sense across multiple generations and cultures. Advances in technology that delivers compelling results faster and easier. Every day, we work harder to stay relevant in every industry we serve.
No matter how large we become, our mission will remain simple—to help companies of all sizes in all industries ignite passion, purpose and potential in their people.