Our client, a premier wholesaler of plumbing, electric, HVAC, industrial and waterworks products, was looking for a way to grow and prosper in a slumping housing market. In the late 2000s, the housing market sunk, and many wholesalers catering to plumbers, electricians and HVAC contractors felt the pinch, including our client. How could our client boost sales, corner their niche and weather the recession at the same time? We had a few ideas.
For everyone, success means something a little different. Whittling down “wants” into “needs” helps clarify a strategy and solution. Big changes require big ideas and seemingly impossible execution.
Luckily, at ITA Group, navigating the impossible is precisely what we do. With over 50 years in the incentive and motivation industry, we know what it takes to achieve your goals, no matter how lofty.
ITA Group continues to prove that channel incentive programs can drive sales momentum, align your team, boost brand engagement and generate a stellar ROI. In fact, programs like this have been proven to sustain engagement and loyalty even when the program is taken away.
But it’s not all about ROI. A participant’s experience can’t be summarized on a calculator. At ITA Group, we do what we do for the people and companies involved. We help you make an emotional connection with your clients—which gives an incredible framework for success.